Sparky Rose

Sparky Rose is a cannabis industry education and strategy platform dedicated to helping operators understand how consumer packaged goods (CPG) really work in cannabis markets.

Built by a long-time industry veteran with decades of experience launching brands, navigating regulation, and shaping retail strategy, Sparky Rose teaches critical principles that were never part of the traditional cannabis playbook. At its core is the Intro to Cannabis CPG masterclass — a free, six-part course with actionable lessons on consumer research, product strategy, branding, and market execution. Rather than guesswork, Sparky Rose equips leaders to evaluate what matters most for growth and avoid costly missteps. Content is practical, industry-specific, and rooted in real-world execution.